The Douglis Group is an exceptional collection of top-notch, senior level brand professionals who do great work for major clients and agencies around the world.
It is our view that branding success is based on three key principles:
With over 25 years as a professional communicator, brand-builder and organizational storyteller, Tom Douglis is a recognized strategic architect of award-winning brand programs for local, national and global organizations.
He has led hundreds of successful brand engagements, including brand-related work for Fortune 500 corporations such as Barclays, IBM, Ford Motor Company, Western Union, First Data Corporation and Royal Bank of Canada (RBC), as well as top health care organizations such as Brigham and Women's Hospital, MD Anderson Cancer Center, Dana-Farber Cancer Institute and Yale New Haven Health. He also works with small businesses, non-profits, universities and government agencies.
Before founding the Douglis Group in 2014, Tom was Managing Director and Senior Brand Strategist for Monigle Associates in Denver from 2003 to 2014, Vice-President at Enterprise IG (now Brand Union) in New York City from 1999-2002, and held senior brand consulting positions in Toronto at Tudhope Associates (Now Interbrand Canada) and Sutton/Javelin Communications (Now Sutton Integrated) from 1994-1999. His pre-1994 career included stints in public relations, journalism and advertising.
Tom earned his MBA (with highest honors) from the University of Westminster in London, his Bachelor of Arts in History from the University of Denver and completed advanced journalism coursework at Harvard University.
He is a frequent speaker at conferences in the USA, Canada and Europe and has lectured at several graduate schools of business in the USA and the UK.
With a background in journalism and law, Brenda is a creative problem-solver who leads our naming practice, creating corporate naming solutions for major clients across the United States.
Among her many successful naming projects, Brenda led the team that created Civica Rx, a $100 million not-for-profit consortium of six major health systems and private foundations building a new drug company to help ensure that essential generic medications are available and affordable to everyone.
Brenda also leads Douglis Group’s qualitative research team, and is a RIVA-trained moderator. She has conducted extensive qualitative research projects for both the Douglis Group and as an independent consultant in Colorado and New York, where her brand consulting highlights included projects for the world's largest brand firm, Enterprise IG.
Prior to joining Douglis Group, Brenda also organized and oversaw installation of exhibitions at New York's Museum of Arts and Design.
Previously, Brenda worked as a lawyer and award-winning mediator in Canada, developing mediation programs and conducting thousands of business and commercial mediations for the Government of Ontario in the 1990s.
Brenda holds a Master of Laws (LLM) Degree in Alternative Dispute Resolution, as well a Juris Doctor (JD) degree, both from Osgoode Hall Law School at York University in Toronto. She also holds a Bachelor of Journalism degree (with highest honors) from Carleton University in Ottawa, and has a certificate in Arts Management from New York University.